Giving your visitors a proof that your product works is very important to convince your prospects. This could be anything depending on the type of the product that you're trying to sell. It could be a statistic proof, video demo, interviews, and also more testimonials, etc.
Offer Some Special Bonuses For FREE!
To increase the value of your product, you can add some additional bonuses for FREE. Something companion with your main product. Maybe like training videos, free access to another product of yours, members-only forum, etc. And importantly, you have to offer a support or help desk for your customers.
Tell Them The Price Of Your Product
First, you can recap what they will get when they purchase by listing your main product and all the bonuses. Give your main product and each bonus a value. Calculate all the values to obtain the total values. For example:
Main Product
Bonus #1
Bonus #2
Bonus #3
Bonus #4
TOTAL
$197
$97
$77
$47
$47
$465
Based on the total values above, you can let them know that you can easily sell your product for about $400 - $600 because you already spend so much money and time in developing the product. However, you can tell them that you won't charge them for that price. In fact, you won't charge them even for $200 (which is less then a half of the total value).
You only need to pay for $600 $400 $200 $97 if they act fast. You can use a scarcity tactic by letting them know that you will increase the price in x days later, or you will close the offer in x days from now.
Offer A 100% Risk-Free Money Back Guarantee
Now you can test drive our product for two months with NO RISK!
If you think that our product is useless for you, simply contact our support, and will return 100% of your money. No Question Asked!
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